Affiliate marketing Marketing Tools – DeepCrawl
In managing your online presence, the technical agility of your website plays an important role. This is the foundation on which search engine visibility and positive visitor experiences are built. Modern digital strategies require precise tools to analyze the technical condition of websites. One of them is DeepCrawl, an advanced program designed for comprehensive technical analysis of the condition of websites. It allows you to identify problems that can affect the indexing of your page by search engines and its overall performance.
Understand the tool
DeepCrawl functions as a virtual “crawler” that searches a website, much like actual search engine crawlers like Googlebot do. This process is called crawling. The tool analyzes the structure of the website, individual URLs, internal and external links, content and technical elements of the code. The aim is to collect extensive data on how the search engine “sees” a given website and what obstacles it encounters when processing it. The information collected includes hundreds of different parameters, from server response statuses (e.g., 404 errors) to complex issues related to JavaScript rendering or the correctness of structured data. The program provides detailed reports on detected technical problems, which allows for their effective diagnosis and repair. With it, SEO professionals can take a close look at every element of a page, from its structure to its metadata.
Scope of use
This tool is used in many key areas of online marketing, especially in the field of technical SEO. It is invaluable when conducting detailed technical audits of websites, identifying errors that may be lowering a website’s ranking in search results. For example, it can detect redirect loops, duplicate content on different URLs, or pages that block access to search engine robots. DeepCrawl is also commonly used in site migration processes, where the site structure, content management platform, or domain address changes. This allows you to closely monitor changes and minimize the risk of loss of visibility in search engines. Its capabilities include scalable analysis, which means it can handle both small blogs and huge corporate websites with millions of pages.
In addition, this tool is used to regularly monitor the technical health of the website. Automated scans allow you to quickly detect newly created issues before they have a chance to negatively impact organic traffic. It can be used to analyze the structure of internal linking, which helps to optimize the flow of authority between the subpages of the website.
As part of the services provided by an affiliate agency, taking care of the highest technical level of websites is a priority, as it affects the effectiveness of the affiliate campaigns carried out.
DeepCrawl allows you to identify a variety of technical problems. Here are some of them, crucial for the health of the site:
- Indexing errors
- non-existent pages (404 errors),
- duplicate content,
- problems with redirects,
- slow loading speed,
- structured data errors.
Possibilities and price
DeepCrawl is a Software as a Service (SaaS) tool, which means that it is accessed through a subscription. It is not a free program, and its cost depends on the scale of use, mainly the number of analyzed URLs (crawled pages).
The tool offers a variety of pricing plans, tailored to suit the needs of smaller businesses to large enterprises and marketing agencies. The basic packages allow you to analyze tens of thousands of URLs, while the advanced options allow you to search through millions or even billions of pages. Subscription prices range from a few hundred to several thousand dollars per month, depending on the plan you choose, crawler limits, access to premium features, and the number of users. Despite the relatively high costs, this investment turns out to be profitable for many entities.
The profitability of using DeepCrawl is due to its powerful capabilities and the impact it has on technical SEO. This tool is able to identify hundreds of potential technical issues that would otherwise be difficult or impossible to detect manually. This allows for a significant reduction in the time needed for technical audits, which translates into savings in the work of specialists.
Additional DeepCrawl capabilities, such as integrations with Google Analytics, Google Search Console, and other tools, expand its functionality and enable more holistic data analysis. The scan comparison feature allows you to track the progress of repairs and the impact of the changes made on the technical health of the site. That’s why tools of this caliber are used by digital promotion professionals, including Onaffiliate‘s affiliate marketing support. When implementing comprehensive marketing campaigns, specialists must have tools that allow for in-depth analysis and optimization of every aspect of the client’s online presence.
DeepCrawl offers a number of advanced features that justify its position as a premium tool. Include:
- Rendering analysis
- multi-faceted reports,
- custom data extractions,
- monitoring changes,
- integration with other tools,
- scheduling site scans.
These features make DeepCrawl a powerful tool in the hands of experienced SEO professionals. They ensure that every page is technically optimized.
For Onaffiliate agencies, access to such an advanced tool as DeepCrawl is a competitive advantage. It allows you to offer customers services at the highest technical level. The ability to perform detailed analyses of even very large and complex websites is crucial when working with a diverse portfolio of clients. In the context of running effective activities on the Internet, including building profitable revenue streams, which Onaffiliate deals with, taking care of the technical foundations of the website is indispensable.
With precise data from DeepCrawl, technical and marketing teams can collaborate more effectively. The reports are understandable for IT professionals and marketers, making it easy to communicate and prioritize corrective actions. This tool enables you to make decisions based on data, not assumptions.
All in all, DeepCrawl is a powerful tool for technical analysis of the health of websites. Its ability to identify bugs, monitor changes, and integrate with other tools makes it a valuable resource for SEO professionals and marketing agencies. While it’s a financial investment, the profitability of using it is high for many entities, due to the potential to increase visibility, organic traffic, and revenue. It’s a tool that supports building a solid foundation for online success by allowing you to create and maintain technically agile, fast, and search engine-friendly sites, which is crucial in effective strategies like Onaffiliate.
